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Companies seeking to become more customer-centric should define the customer experience as a formal end-to-end process in their organization.
Business leaders that subscribe to the process-centric approach to business improvement understand the importance of having well-defined end-to-end processes. Typical end-to-end processes that are well-defined and optimized in businesses today include:
• Plan to Profits (Budgeting & Finance)
• Order to Cash (Operations...
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Maintaining customer loyalty is a hard task for marketers during these days. Because of recession people are more price sensitive. They expect better deals from their brand, at the same time if they tend to find best deals in competitors they adopt for that. Now it's time for marketers to question about their loyalty strategies. Now whenever they go, whatever they purchase, they can see loyalty points. Increased competition in the loyalty marketing is also threatening the firms. Loyalty marke...
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If you are a sales manager you know it is difficult to motivate your sales team, but you also know that your ability as a coach is based on their ability to succeed in sales. Mark Moncher is a Senior Sales Executive associated with American Express and he believes that the mark of a good sales manager is one who is making less in salary than their least performing sales person.
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It is more than likely that you are familiar with the negative aspects of credit cards debt. This type of debt is an example of unsecured consumer debt. Plastic cards are the most common means by which people enter into credit cards debt, and the situation can quickly lead to an overall state of bad credit and a need to take out loans for debt.
While these cards can be very convenient, they have been known to encourag...
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If you know a bit about product lifecycle management or you know nothing at all about it, you are at the right place. As you proceed with the reading of this article, you will understand product management lifecycle in detail. Also, there will be some light put on product management courses.
Wikipedia defines product lifecycle management as mentioned below:
"In industry, product lifecycle management (PLM) is the process of managing the entire lifecycle of a product fr...
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Companies seeking to become more customer-centric should define the customer experience as a formal end-to-end process in their organization.
Business leaders that subscribe to the process-centric approach to business improvement understand the importance of having well-defined end-to-end processes. Typical end-to-end processes that are well-defined and optimized in businesses today include:
• Plan to Profits (Budgeting & Finance)
• Order to Cash (Operations...
Read Full Post »